![]() Meanwhile dropping the Exynos chip altogether would be perceived as a major step backwards for Samsung’s chip unit after the success of the 7420 in 2015. I suspect because many rivals will also use the Snapdragon 820 and Samsung wouldn’t want its phones to be seen as underperforming with the chip. credit: SamsungĪnother obvious question to ask is: Why didn’t Samsung throttle Snapdragon 820 graphics performance so it more closely matched the Exynos 8890? The Galaxy S7 is a great upgrade which is still packed full of new features and upgrades. Whether that plays out again remains to be seen. Those looking for silver linings here would do well to remember what happened when the Galaxy S6 only used the Exynos 7420 last year: it again lost the graphics battle to the Snapdragon 810 (though only by 15%) but it proved to be a more efficient chip in terms of both heat and battery consumption. Quick Charge 3.0 isn’t noticeably faster than Quick Charge 2.0, but it does consume up to 40% less power while charging. The Exynos chipset doesn’t support Quick Charge 3.0 (a Qualcomm innovation) so Samsung has disabled it on the Snapdragon 820 models as well. Interestingly this isn’t the only issue caused by Samsung using both the Exynos and Snapdragon chipsets either. ![]() Yes, the potential problems are as much in perception as performance. Will they suck it up or complain and demand to change phone/carrier as a result? We also don’t know what the reaction will be by owners who belatedly discover the difference. Will this impact sales until a pattern to the variants is worked out? Probably not to mainstream users, but only time will tell. Subscribe to The Premise, Forbes' newsletter for tech buyers. Meanwhile the US will primarily get Snapdragons, though even that may vary based on carrier. Only last week the UK was confirmed to get the Exynos-based Galaxy S7 and Galaxy S7 Edge models and Europe is thought to be the same. Historically Samsung has sold Exynos powered Galaxy phones in its Asian home markets and Snapdragon phones internationally, but that’s been mixed up this time. 5.5-inch Galaxy S7 Edge (left) and 5.1-inch Galaxy S7 (right).
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